A clean home isn't always a healthy home

By harnessing the power of good bacteria, we're recreating the most natural way of cleaning, a way that protects you, your loved ones and the planet.

What is the "Home Microbiome"?

Your home is alive, not just with the laughter and love of family but with trillions of microscopic organisms that inhabit every surface, from your kitchen counter to the bathroom tiles. This community of bacteria, viruses, fungi, and other microorganisms is known as the home microbiome. Just like in your gut, it's crucial to understand that not all bacteria are harmful. In fact, the vast majority play a vital role in maintaining a healthy living environment, breaking down harmful substances and competing with disease-causing pathogens.

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The problem with traditional cleaners

Traditional cleaning products, laden with chlorine and other harsh chemicals, don't discriminate between harmful and beneficial microbes. They aim to eliminate ALL bacteria in the home, disrupting the delicate balance of your home's microbiome. This disruption can lead to an environment where harmful microbes are free to thrive, as their beneficial counterparts, which would naturally keep them in check, are wiped out. Moreover, the volatile organic compounds (VOCs) found in many of these cleaners are known to pollute your indoor air, potentially leading to respiratory issues, allergies and other health problems.

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How are our products different?

Clean Living's naturally-inspired, biological cleaning products are designed to maintain your home’s natural balance. Our products don't just clean – they actively improve the environment. The beneficial bacteria in them continue to work even after cleaning, laying in wait for dirt, grease and grime which they use to fuel the growth of their colonies making your space progressively safer and more comfortable as they improve the quality of your home’s microbiome. So the really great news is the more you use our products, the healthier your home gets! The good bacteria outcompete the bad bacteria - improving your home’s microbiome and creating a healthier environment for your family and pets.

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What are the benefits?

Boost your immunity

A healthy home microbiome exposes us to a variety of microbes, training our immune system to distinguish between harmful pathogens and harmless organisms, enhancing our disease-fighting capabilities.

Shield you from allergies

The microbiome in our homes introduces us to diverse, benign microorganisms, helping us to naturally adapt our immune systems to recognize what's truly harmful, which can decrease our chances of developing allergies.

Make a Healthy Home

A diverse home microbiome enriches mental and skin health, helps educate children on hygiene, and fosters environmental sustainability - all of which help to enhance the overall health and happiness of your home.

Did you know?

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Humans rely on bacteria in innumerable ways. Our bodies contain as many bacteria as they do human cells. Among the species that live in us and on us are those that help repair our skin, tune our immune system and control how our fat is stored. This kind of coexistence is called symbiosis mutualism as it benefits both partners. At Clean Living we encourage a similar symbiosis by including live bacteria in our cleaning products.

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The average person is exposed to 200 different chemicals per day from personal care and cleaning products alone! These toxins come into contact with our skin, are breathed in, or even ingested. Over time our bodies experience adverse health symptoms from an increased toxin load in our bloodstream (for example worsening allergies, respiratory conditions, poor gut health and inflammation), with women more likely to be affected than men.

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The healthy strains of bacteria in our products feed off the organic dirt and grime in the home, enabling them to multiply. The dirt then becomes easy to wipe away, while the harmful bacteria, viruses and moulds find it difficult to survive if and when they return.

Take the first step towards a healthier home. Which will you choose?

START YOUR JOURNEY TO A HEALTHY HOME

Healthy Home Essentials Bundle

Ready to get started? Only £42.12. Includes 4 of our bestsellers. The perfect way to start your journey to a healthier home.

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GO ALL IN ON A CLEAN & HEALTHY HOME

Complete Healthy Home Bundle

Everything you need for a Healthy Home. Our best deal. Only £75.06. Includes over 10 of our award winning products.

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